Our Reports
Building a sustainable women sales network - A fireside chat with FanMilk Nigeria
For several decades, pioneer companies, entrepreneurs and non-profit organizations have attempted to build women networks selling “beneficial” products in their communities, with some level of success…
Leveraging direct sales forces for impact at the last 100 meters
For traditional fast-moving consumer goods companies, maximizing product penetration can be a sound business strategy, but it cannot suffice for brands…
Consumption frequency toolkit - A replicable approach to marketing nutrition & other beneficial FMCG
While we might like to think we are 'loyal' to a brand’s products, the reality is that even established brands have a majority of light users (or very light users)…
7 Lessons from a partnership on nutrition between Mars Edge and Bill & Melinda Gates Foundation - Designing an innovative go-to-market strategy for nutrition dense savory snacks
“The Bill & Melinda Gates Foundation’s support was the critical catalyst as we looked to expand beyond low-income rural markets to serve low-income urban areas…
Wholesalers for beneficial products: The missing link for impact at the last mile
Last mile distributors of off-grid solar (OGS) standalone products report finding it increasingly difficult to identify and procure quality, price-competitive products, due to challenges throughout the value chain…
Last Mile Distribution: State of the sector update 2022
This brand new research from the Global Distributors Collective, supported by Transforming Energy Access, provides an in-depth look at the progress and impact of The GDC members and explores last mile distribution trends…
Mindset drives success: Selling beneficial products at the base of the pyramid
Why are so few organizations selling beneficial products at the base of the pyramid (BoP) successful? This is not simply a story of companies failing…
The growth and fundraising journeys of last mile distributors (LMDs)
What are the critical funding gaps for last-mile distributors (LMDs)? Find out in the research we conducted with the Global Distributor's Collective (GDC), on The growth and fundraising journeys of last mile distributors (LMDs)…
How is the last mile distribution sector adapting and innovating following COVID-19?
This report brings together insights from interviews and peer learning workshops with 23 CDC investees and GDC members operating in the energy, agriculture, health, water, e-commerce and fastmoving consumer goods (FMCG) sectors, along with sector-wide research.
How can the SDC best work with large corporations to reach its impact goals?
Achieving the SDGs by 2030 will require the involvement of the private sector, this view has become a reality in the past years. As many donors, the SDC…
Last mile distribution via online sales - lessons learned
This workshop dug into the opportunities and challenges of selling beneficial products through online channels, including…
Resilience for inclusive businesses: pivoting business models in times of Coronavirus- Webinar
The Covid-19 pandemic affects all businesses across geographies and sectors. Inclusive businesses and their low-income customers…
Finding the sweet spot: Identifying affordable quality solar products for the last mile
As the off-grid solar (OGS) market has matured, and product choice has expanded, distributors and customers report finding it increasingly difficult to…
Pricing Quality: Cost Drivers and Value-add in the Off-grid Solar Sector
Over the past 10 years, a large network of off-grid solar (OGS) product manufacturers and distributors have been tackling the electrification challenge in Sub-Saharan Africa…
The Journey of Multinational Corporations to Inclusive Business
Over the last decade, many multinational corporations have attempted to set up inclusive businesses…
Last-Mile Distribution: State of the Sector report (2019)
The ‘Last Mile Distribution: State of the Sector report’, written by Hystra along with the Global Distributors Collective (GDC)’s…
Corporate Investment Partnerships For Growth And Sustainability (2019)
Today’s social and environmental challenges are putting new pressures on companies, international development agencies, and investors…
Reaching Scale in Access to Energy (2017)
The energy access landscape has been moving rapidly in the past few years: new technologies, emerging leaders, Pay-as-you-Go, momentum for renewables, etc…
Creating Alliances to Accelerate Commercially Viable Sanitation (2016)
Between 2013 and 2016, Hystra supported the Toilet Board Coalition, a global coalition of leading companies, investors, sanitation experts…